D3O® Technology

Who are D3O?

D3O are the world leaders in impact protection.

Through a combination of smart materials, patented technologies and innovative product design, D3O delivers protective solutions for global brands.

Born out of the 2006 Winter Olympics, D3O’s award winning products can be found in a variety of applications across a range of markets.

A Private Equity backed company, D3O headquarters and global innovation centre is in South London, UK with operating bases in the US and the Far East.

Visit the D3O Website.

EFM & D3O®  Exclusive Partnership

EFM® have forged an exclusive partnership with D3O, the UK-based developer of patented ground breaking impact protection solutions.

This partnership will see D3O’s unique, impact protection technology used in various smartphone accessories under the EFM® brand name exclusively across Australia and New Zealand.

All models will feature brand new, patented technology in the form of injection moulded D3O® smart material that will offer market leading impact protection together with ultra slim case designs.

In addition to the distinctive D3O® Orange, the EFM® Case Armour range comes in an array of great colours.

How Does D3O®  Impact Protection Work?

D3O® core patented technology is based on non-Newtonian principles.

In standard conditions, the molecules in a non-Newtonian fluid flow freely allowing the material to remain soft and flexible. On impact, they lock together for milliseconds dissipating the impact energy and reducing the force transmitted, but then instantly return to their flexible state..

The raw material is strain rate sensitive which means the stronger the impact, the more the molecules react, and the better the protection.

D3O manufactures this raw substance into practical functioning foam and non-foam materials.

D3O®  Case Armour Testing

EFM D3O® Case Armour for iPhone 7/7 Plus offers up to 107%
greater impact protection compared to the leading market competitors.

D3O® materials feature a unique patented technology that offers enhanced shock absorption and impact protection.

Delivering premium performance properties, D3O® materials consistently outperform traditional materials.

The aim of Case Armour testing is to highlight the improved level of shock absorption offered through the integration of D3O® impact protection material.

Test Methodology

  • The testing conducted on EFM Case Armour is intended to replicate a drop from 1m.
  • The DTS055 – D3O® Phone Impact Test is used to analyse the impact performance of different cases.
  • Tests are carried out at the D3O® lab on an AD Engineering Drop Tower.
  • EFM Case Armour is attached to a replica smartphone with the same mass and dimensions as a real smartphone which is then dropped from 1m onto the side mid-point opposite to the volume buttons.
  • A guide mechanism is used to ensure the repeatability of the drop and the velocity is measured prior to each impact to ensure consistency.
  • The falling Case Armour and phone impact a 150mm radius anvil and the transmitted force is recorded by a load cell beneath the anvil.
  • Each drop is repeated 3 times and the average is then calculated.

D3O®  Brand Partners

Acknowledgements for D3O®  Technology

‘The use of D3O® could lead to the creation of a world of even safer and more responsive materials’
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‘IT WORKS’
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‘Everyone exposed to possible injury from blunt-force trauma can benefit from the remarkable protective properties of D3O® Materials’
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‘Hands down the most unique and innovative sports tech product shown at CES 2015’
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