It’s the eternal smartphone debate. The Apple iPhone vs the Samsung Galaxy. The two brands have really staked their claim as leaders in their industry, but which wins out?
We’ve spent some time in the past diving into how Steve Jobs’ brainchild grew into the iPhone brand, but what about Samsung?
The Korean tech giant has evolved to become a master of all things electronic - from TV’s to cameras, printers to laptops. But, it’s their Galaxy smartphone range that’s really taken the world by storm.
So how did it get from its inception in 2009 to where it stands now - with the release of its newest, state of the art Galaxy S9 and S9 Plus smartphones?
Eight years is a short span of time, but in the tech world it’s a lifetime. It’s also the time it’s taken Samsung Electronics to tweak the Galaxy range to what it is today.
It was the only smartphone to run off an Android operating system, that is, until Windows launched the Galaxy-branded TabPro S in 2016, a Windows 10 device.
Contrary to Apple’s general ascending number branding of their products (ie. iPhone 4, 5, 6, 7 and 8, and then breaking tradition with the X), Samsung has gone with a range of series’ for their Galaxy products.
The Samsung Galaxy A series spanned from 2014-2016, and included the Samsung Galaxy Alpha, A3, A5, A7, A8, A8+, A9 and A9 Pro.
There’s also the Samsung Galaxy Note series, which is the brand’s supersized smartphone offering. The product has been refined from the its initial release in 2009 (the original Samsung Galaxy Note), through the Note II, Note 3, Note 4, Note 5, Note 7, Note FE, through to the unveiling of the Note 8, released in mid-2017.
The Samsung Galaxy C-Series, comprised of the C5, C7, C8 and C9 range, was launched in 2017 onto the market, and offered a super-stylish design and enhanced camera capabilities.
That brings us to where we stand now. The Samsung brand has only this month (March, 2018) launched the much-anticipated Galaxy S9 and Galaxy S9 Plus models onto the ever-evolving smartphone market.
A quantum leap for the brand, the S9 range offers a state of the art camera with slow-motion technology, never before seen selfie emoji creation and facial recognition technology for added security.
In fact, this week’s other EFM ‘Industry News’ blog completely profiles the newest Galaxy release, plus the exciting release of the EFM Aspen Case Armour for Samsung Galaxy S9 impact protection.
The most advanced smartphone on the market needs the hardest working case to match, and our ever-popular Aspen Case Armour is currently available to fit the all new Galaxy S9 range.
Where will the Samsung brand take us next? Only time will tell….